We Make Big Data Granular(tm)Database Management SoftwareUpdated on Apr 15, 2015 View more like this | Visit SOMERSET, NJ | Contact SynapZen |
SynapZen Brings Order to Data Chaos
Information Challenges
Many organizations use a variety of applications such as CRMs, ERPs, and numerous other financial and marketing apps. Oftentimes systems are purchased from assorted vendors or custom-built at different times, resulting in a large number of silo applications that work independently. In today’s information age it is more critical than ever for businesses to integrate applications in real-time, to increase collaboration among departments, to provide a 360 degree view and to empower cross-application silo analysis.
SynapZen Solutions
SynapZen provides multi-domain Master Data Management (MDM) solutions that bring key business data such as Customers, Contacts, Products and Vendors stored in various applications (such as Salesforce, SAP, Oracle Apps and Legacy) into a central repository. SynapZen's MDM solutions can model, standardize, validate, enrich, fuzzy-match, consolidate, relate and govern key business information. SynapZen’s data governance service enables businesses to focus on their core competency and to avoid expending valuable resources on data-related issues. Additionally, our BigData framework can manage structured, unstructured, transactional and historical data.
Information Challenges
Most businesses today struggle with customer retention and acquisition in an environment of increased competition, globalization and multi-channel engagement. These external challenges are compounded when companies operate separate and distinct departmental silos, impeding operational integration and holistic, enterprise-wide analytics. At many companies, analytics are relegated to back-office functions, which are not integrated operationally in real-time.
Businesses tend to use a variety of applications which operate in silos, such as CRMs, ERPs, and other apps including financial, marketing, customer support, web and mobile. These systems are either purchased from assorted vendors or custom-built at different times, resulting in a complex web of business processes. To complicate matters, new sources of data are added continuously, such as cloud-based SaaS solutions and customer engagement data via blogs, news, Twitter, Facebook, Linkedin, etc.
It is critical that businesses integrate all applications in real-time to maximize collaboration among departments, and to have the requisite 360 degree perspective that is essential for cross-application analyses.
SynapZen Solution Overview
SynapZen provides a holistic solution to manage information stored across multiple silo applications in a centralized data hub, built on proven technologies such as Master Data Management, Data Governance and Big Data.
SynapZen’s multi-domain Master Data Management (MDM) Hub brings key business data such as Customers, Contacts, Products, Vendors etc… stored inside applications such as Salesforce, SAP, Oracle Apps, Netsuite, Quickbooks, Inacct, Legacy systems etc… With SynapZen's MDM hub, clients can model, standardize, validate, enrich, fuzzy match, consolidate, relate, augment and govern key business information.
SynapZen’s Data Governance software allows our clients to resolve any conflicts and errors related to Master Data in an efficient and secure manner. SynapZen provides outsourced data governance services to help clients overcome issues with large amounts of data in an economical and timely fashion.
SynapZen provides Big Data frameworks which allow clients to easily import structured, unstructured, transactional and analytical data from all internal and external applications and sources to a centralized repository.
SynapZen's solution enables today’s technology departments to deliver a holistic, 360 degree view of key business data, which - combined with the power of real-time analytics - can make companies agile and focused toward achieving real business success.
SynapZen Solution Capabilities
Master Data Management Hub:
Model entities & relationships based on your business, industry or domain.
· Build enterprise view of Customers, Contacts, Products, Vendors, etc.
· Advanced, configurable, rules-driven capabilities for:
o Data Modeling
o Standardization
o Validation
o Fuzzy Matching
o Consolidation
o Relationships
o Workflow
o Data Governance
Data Governance Software & Services
Out-of-box configurable data governance applications
· Resolve large number of data issues in short time
· Workflow-driven to enable optimum resource utilization
· Secure, controlled, audit-able
· Built to be economical from the ground up
· Predictable results and assured quality
Big Data Framework
Data framework to manage all types of data (structured & unstructured) and sources
· Convert from relational structure to canonical format, optimizing Big Data capabilities
· Pre-built integration with Data Governance tools
SynapZen Advantage
Advanced Features
· Multi-Domain MDM hub to manage any business entity such as Customers, Contacts, Products, Vendors, Employees, Households, Locations, etc.
· 100% configuration-driven & secure MDM hub, No coding required.
· Integrate in batch or real-time with all internal & external systems
Most economical
· Lowest overall TCO (total cost of ownership) compared to any mega-vendor solution
· Pricing model allows to start small and grow on as-needed basis
· Available on a monthly Software-as-a-Service (SaaS) basis, or a perpetual license
Fast Deployment
· Typical configuration effort takes only a few days / weeks
· Free template models available for domains such as Customers, Contacts, Products and Vendors
· Expertise with most widely used applications such as Salesforce, SAP, Oracle, etc.
About SynapZen
SynapZen is a pioneer in MDM SaaS, enabling customers to focus on growing their core business while leaving complex integration, data quality and data governance issues with a trusted partner. SynapZen was started by a team of data management experts in 2014 after working with multiple clients over fifteen years, successfully delivering MDM solutions to numerous industry verticals. At SynapZen, our most important asset is our client satisfaction. We are a small, agile, highly motivated team with the single mission of making our clients successful in their respective goals.
About Shailesh Gala, Founder & CEO
Shailesh Gala has been involved with Data Management solutions for over fifteen years. He has worked with over twenty large and midsize pharmaceutical companies such as Pharmacia, Aventis, Merck and financial service companies like Merrill Lynch (now BOA), State Street Bank, etc, helping them build systems that build metrics and KPIs to evaluate Customer’s preferences.
One of the key challenges these companies faced was to ensure that right information from all internal and external sources is used in building analytics. This is a complex issue as their Customer information is stored in multiple silo’d systems. In order to perform more accurate data analyses, it was very important to build a 360 degree view of the customer. Mr. Gala helped build such systems at many pharmaceutical companies. This information was then used to build an accurate view combining historical data from multiple systems into a Data Warehouse, where the business users could perform analyses using reporting tools. For many clients, Mr. Gala built systems that take into account various customer behaviors and historical data to build metrics such as Ranking, Ratings and Deciles.
Though traditionally most analysis was done on historical data, which is used to do better planning and targeting, one of the aspects that is missing is feedback loop and evaluation of action feeding into analysis engine. With predictive analytics it is important that this feedback loop is established and results are adjusted based on feedback loop. SynapZen has worked on building such a data management platform that can be work as hub-to-store, manage and react based on analytics in real-time.
Mr. Gala has worked for startup software companies as well as for well-established vendors. His previous job was at startup software company called Siperian, which developed a Master Data Management platform to help companies consolidate and aggregate data from multiple sources. At present he is heading up SynapZen, a new software company that is developing holistic solutions for data management and analytic calculation platforms.
Meet Shailesh Gala at
2014 Data Summit and Expo
New Jersey Technology Council
Dec 9, 1:00pm - 7:00pm
JuiceTank
220 Davidson Ave
Somerset, NJ 08873
2014 Data Summit and Expo
New Jersey Technology Council
Dec 9, 1:00pm - 7:00pm
JuiceTank
220 Davidson Ave
Somerset, NJ 08873
2014 Data Summit and Expo - NJTC - JuiceTank
220 Davidson Ave SOMERSET, NJ 08873
