Citra is an unincorporated community in Marion County, Florida, United States. The community is part of the Ocala Metropolitan Statistical Area. Citra is known as the home of the pineapple orange, (originally called the Hickory orange) a name coined in 1883 for an orange (fruit) with an aroma reminiscent of the pineapple.
Citra was founded in 1881 in a citrus-growing district. A post office has been in operation at Citra since 1881.
thumb|right|Historic Citra Methodist Episcopal Church
thumb|Historic Armstrong House
Citra has two buildings on the National Register of Historic Places: The Citra Methodist Episcopal Church and the Armstrong House. It is home to a University of Florida Institute of Food and Agricultural Sciences plant research facility, being expanded with a donation from Canadian billionaire Frank Stronach.
It is in the part of Florida immortalized in the writings of Marjorie Kinnan Rawlings who lived nearby at Cross Creek.